The Joys of Eating Local with the Love British Food Initiative

The aim of Love British Food is to encourage people to seek out British food when they are shopping or eating out and in doing so to discover the delights of the diverse and delicious food produced in Great Britain. They aim to create a vibrant domestic market for British food that gives farmers and food producers the confidence to invest and develop their businesses because they will see that there is a demand for their produce.

The team are a small, independently funded organisation run by people with a passion for food and the beautiful British countryside that produces it. Founded by Alexia Robinson in 2002, priding themselves on being grassroots driven, rooted in communities around the country. Their activities started in 2002 with twelve community groups around the country led by parish leaders. People who care about British food in their communities, whether it is a teacher in a school, a chef in a hospital or the organiser of a food festival or market…they are Love British Food’s lifeblood.

Love British Food works with a cross section of ambassadors including Raymond Blanc, Liz Earle, Alex Hollywood, plus Michelin-starred chefs Phil Howard, Simon Hulstone, Nutritionist Lucy Williamson and ICSA Cookery Schools Director of Operations James Day, Greatest British Collection Founder.

Industry leaders from public sector catering including education schools, cookery schools, hospitals, care home and universities are also involved with the campaign working to ensure British is the number one supplier of choice, where possible.

British Food Fortnight is an annual event held every September and October (2021 will be 18th September – 3rd October), with national initiatives hosted and promoted by many of their supporters and partners to help raise awareness amongst
the public of the importance of purchasing and consuming British produce.
The Love British Food website is full of information on why buy British, a guide to what produce is in season, an overview of the Food Heroes and Partners involved in the campaigns.

Spotlights on Producer and Restaurant of the Month plus a collection of delicious recipes using British produce.

Visit their new interactive website: lovebritishfood.co.uk
Follow Love British Food on social media:
Twitter @LoveBritishFood
Instagram @love_british_food
Facebook @LoveBritishFood